With over 20 years of expertise in commercial communications, brand positioning, events, experiential marketing, and media strategy, our team is dedicated to helping global companies elevate their brands and expand into new markets. We offer tailored solutions that drive growth and create lasting connections with your target audience.
Added Value:
Strategic alliances.
Resource optimization.
Specialized in the motorcycle sector.
Over 13 years of experience at the F2R.
02
Crew
Leadership Team
Alejandra Martinez
Communicator - International Relations - China Relations
With over 10 years of experience in communications and international relations, she specializes in strategic brand positioning, stakeholder engagement, public relations, corporate identity, and event coordination. Her master’s studies in China gave her valuable insights into the country, enabling me to run a trading business (2016-2019) between Latin America and China.
Julian Rojas Álvarez
Communicator - Former Communications Director of the F2R Fair
10 years of experience coordinating communications and marketing for major automotive industry events in Colombia, such as the 2 Ruedas Fair -F2R- and the Autopartes Fair. During his time as part of the F2R organizing team as Communications Director, the event grew to become the most important event for the motorcycle industry in the Americas.
Antonio Muñoz
Journalist - Film maker – Marketing - C.E.O. Solo Motos Magazine
A seasoned professional with over 20 years of experience, he is passionate about engines, adventure, and life on wheels. He is part of the specialized press covering the motorcycle industry in Colombia and serves as a consultant for major brands, advising on marketing strategies, web development, and the creation of impactful user experiences.
If it has wheels, moves, and is fun — he’s interested.